Thanks for visiting New Media Bytes. If you like what you see, subscribe to my RSS feed.Quick - Don’t panic. Those search engine optimization books you invested in and the classes in your newsroom still matter.
But writing for search engines is a strategy that needs updating. It does work great now, but you have to [...]
Columnists are often regarded as the bread and butter of newspapers’ niche sections. Many believe that newspaper readers sometimes buy newspapers for the sole reason of catching their favorite columnist. So, if that’s the case, wouldn’t throngs of web readers flock to a columnist’s new blog?
Not so, as many online news sites have discovered.
Though it [...]
New Media Bytes is written by Shawn Smith, a web promotion and internet marketing scientist. I write about online journalism, web production, promotion, blogging and new media. Read more about New Media Bytes. For more on me, see my LinkedIn profile.
6 minimal-effort ways to jumpstart your newspaper staff's excitement about the web
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