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The function of newspapers will never be obsolete. Reporting and sharing information is the fundamental purpose of newspapers and for that and other purposes, their presence will always be necessary. The news must be disseminated for the [...]
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Thanks for checking out my series on how QR codes will change the newspaper-consumer relationship. If you’re unfamiliar with QR codes, please take a look at my post on what you need to know about these innovative communication images.
QR codes will revolutionize the print-to-mobile-to-web markets. Believe it. Quick response codes connect [...]
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Newspaper execs have been banging their heads for the past few years at understanding what’s the next step in the mobile market for news. What do consumers want? How do newspapers engage mobile phone users? How do consumers want to receive news on their mobile devices?
Asia may have an answer with [...]
Many newspapers are slowly coming around to the idea that the news is now a conversation, and no longer a one-way river of information. And the time left to embrace that notion is dwindling.
Consumers want interaction. They are on the move. They don’t have time or desire to be trapped in a single media that [...]
New Media Bytes is written by Shawn Smith, an online news producer and internet marketing student. I write about online journalism, producing, promotion, blogging and new media. Read more about New Media Bytes. For more on me, see my LinkedIn profile.
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