New Media Bytes | Online journalism, web production and promotion

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As Twitter gains in popularity (expected to have reached more than 1M users already!), more news orgs are catching on to Twitter and using the microblogging for posting breaking news, re-syndicating feeds and liveblogging.
This is great news! I’ve found [...]

I’ve said often that online news producers need to learn web marketing strategies. Recognizing top stories and coordinating pay per click with marketing teams may be a great entry point.
Clickz caught the NY Times buying keywords for the recent national beef recall.
By buying the keywords, [The New York Times] stands to drive traffic to their [...]

Scanning my feedback email at MLive, I found an interesting pitch from MSNBC. One of their reporters pitched a special they put together on the quality of U.S. bridges. Sounds like a pretty cool data set.
I checked it out, and the pitch wasn’t spam. Besides the MSNBC bridge project, the reporter also said we could [...]

After scanning the web this morning, I wonder ‘How do local sites use news judgment to pick which national stories make their top spots on their websites?” Many national sites are playing up the Valentine’s Day shooting at Northern Illinois University, but many local sites have opted not to mention it.
After cooking dinner, I was [...]