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Entries for the ‘newspapers’ Category

7 reasons your homepage shouldn’t reflect the paper’s A1

Thanks for visiting New Media Bytes. If you like what you see, subscribe to my RSS feed. I often hear young print journalists lamenting the disconnect between their paper’s printed product and online presence. Sometimes I forget that not everyone is in love with the web like I am.
I admit too, about five years ago, [...]

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Drive traffic by becoming a niche expert on your site

Since joining MLive, I’ve pushed the idea of needing personalities to drive sections. And we’re really starting to see it happen more here.
That’s why I’m so pumped by a series of cooking videos posted today by The Ann Arbor News.
Food editor Susan Barnes stars in three videos that teach baking basics and how to bake [...]

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Washington Post considerations for starting new blogs revealed

The Washington City Paper posted a memo outlining the Washington Post’s blog standards for what works and what doesn’t. Download the pdf or check out the full text at Adrian Monck’s site.
What interests me most about the Post’s process in creating a new blog is the org’s 9-point checklist, which I assume is given to [...]

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News orgs can use web to fix errors and connect with readers

Slate.com recently reported on a University of Oregon study that found “fewer than 2 percent of factually flawed articles are corrected at dailies.”
2 PERCENT!
And even more interesting:
About 69 percent of the 3,600 news sources completed the survey, and they spotted 2,615 factual errors in 1,220 stories. That means that about half of the stories for [...]

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