How To Think About the New News? Listen to Best Buy

Jun.09, 2009 in Journalism Philosophy

Watch this video, and while you’re doing it, substitute Best Buy’s products for news and it’s brand/stores with a news organization.

Everything Best Buy CMO Barry Judge talks about Best Buy doing this or that, think about how a news organization can do or think similarly.

What did you think?

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Comments (4)

4 Comments on “How To Think About the New News? Listen to Best Buy”

Jeff Kart
June 9th, 2009 at 10:43 am
Smart stuff.
Thanks for posting.
mr. white
July 16th, 2009 at 9:25 pm
I think the hardest thing in niche marketing is finding the right formula for keywords and niche videos.
Noah Group
October 23rd, 2009 at 11:33 am
Nice video…Best Buy is really great…i admit it..
Jenman
November 10th, 2009 at 7:45 pm
It’s really worth that I came here.

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New Media Bytes is written by Shawn Smith, a web promotion and internet marketing scientist. I write about online journalism, web production, promotion, blogging and new media. Read more about New Media Bytes. For more on me, see my LinkedIn profile.